Who This Is For
Marketing Agencies
Your clients ask for websites, apps, and automation you don't build in-house. We build them, and you stay their agency.
- Websites and landing pages
- Mobile apps and internal tools
- CRMs, automation, and integrations
Tech Companies
Your clients need a brand, content, or marketing alongside the product. We create it, and you stay their tech partner.
- Brand identity and positioning
- Content and social media
- Marketing and design, online and offline
Any Business With the Right Clients
Your clients could also use a brand, a website, software, or marketing. Add it to what you offer and earn on the work, without building a team.
- Any of our four services
- Extra revenue from clients you already have
- No new hires
How It Works
- 01
You Keep the Client
The client stays yours, and so does the relationship.
- 02
One Fixed Fee
You pay us one fixed fee for the work, agreed before we start.
- 03
You Set Your Price
Charge your client whatever you want. That part is entirely yours.
- 04
We Only Talk to You
Our team communicates with your team alone, never with your client.
What You Get
Extra Revenue, No New Hires
Earn from work outside your in-house skills, without the time and overhead of building a team for it.
A Cost You Know Upfront
Our fee is agreed before we start, so you know your cost before the work begins and can price it your way.
Senior People on the Work
Senior people stay close to your project, instead of passing it down a chain of people who have never seen the brief.
One Point of Contact
One person who knows the project keeps it moving, so you never have to chase different people for an update.
Discretion
We only ever talk to your team, and we are happy to sign a mutual NDA before any work begins.
Work You Can Hand Over
On final payment you get the rights to the deliverables, including source files, code, and documentation.
What You Can Offer Your Clients
Any of our four services, on their own or together.
Branding
Branding & Identity
We help you define who you are, how you sound, and how you show up online and everywhere else.
Website Development
Website Design & Development
Fast, reliable, user-friendly websites that make your brand look great and perform even better.
Content & Design
Content, Design & Marketing
Content, social media, and design for every channel, online and offline, with campaigns that drive growth.
Software & Automation
Software & Automation
Apps, automations, CRMs, and internal tools that take the busywork off your team's plate.
How a Project Runs
- 01
You Share the Brief
Tell us what your client needs, the goals behind it, and any deadlines you are working to.
- 02
We Agree Scope and Fee
You get a clear proposal with deliverables, milestones, and the fixed fee before any work starts.
- 03
We Do the Work
Our team works behind yours, and all communication runs between our team and yours.
- 04
You Review and Approve
Each stage has clear review rounds. You collect your client's feedback, and nothing is final without your sign-off.
- 05
We Hand Over
You receive the final files, code, and documentation to pass on. Websites include 30 days of post-launch support.
Terms at a Glance
Every project has its own written agreement, and that agreement sets the final terms.
- Our fee
- A fixed fee for the work, agreed before we start
- Your pricing
- Whatever you decide to charge your client
- The client
- Stays with you throughout
- Communication
- Between our team and yours only
- Payment
- Set in each agreement. Typically 50% upfront and 50% on completion, milestones for larger projects, and monthly invoicing for ongoing work
- Confidentiality
- We are happy to sign a mutual NDA before work begins
- Ownership
- Rights to the deliverables transfer to you on final payment
- Website support
- 30 days after launch for bug fixes and minor content changes
- Ending early
- Either side can end with 14 days' written notice
Partner Work in Practice
Apollo Builders and Developers
A Website That Lets Families See the Land Before They Visit
Our partner kept the client relationship, and we delivered the website as part of their team, on their timeline.
More of Our Work
See All Work
Boston Mattress
Taking an 80-Year-Old Mattress Legacy Online
A new identity, a premium e-commerce store, and an order management system for a fourth-generation mattress maker that had spent 80 years selling to hotels and institutions, and had never sold online.
Hue Matrix
Giving a Founder-Led Interior Design Studio the Presence It Had Earned
An interior design and turnkey execution studio that had grown for two years on its founder's work alone. We gave it an identity, a website, a portfolio, and a social presence we now run end to end.
PlastX Labs
A Clear, Global Presence for a Labware Manufacturer
A new digital identity, a website built for international buyers, and exhibition stands for WHX Labs Dubai and analytica Munich, for a cleanroom manufacturer of labware and diagnostic packaging that exports to 30+ countries.
Navya Jain
Founder, Outlier Labs
Who You'll Work With
Navya's technical education got her building websites and software, and her love of content and design, along with a habit of writing since she was eight, pulled her into writing and marketing. She founded Outlier Labs to bring both sides together and give growing businesses the kind of senior, strategic attention usually reserved for much larger budgets. She stays involved in every engagement, from the first discovery call through launch and the months of refinement that follow.
Partnership Questions
Yes. We partner with companies that want to offer their clients more than they can deliver in-house, and we work as the team behind their team.
Marketing agencies looking for tech capabilities, tech companies looking for brand, content, and marketing capabilities, and any other business whose clients also need these services.
Yes. If your clients could also use branding, websites, software, or marketing, you can offer those services through us and earn on the work, without building a team for it.
You pay us a fixed fee for the work, agreed before we start. You then charge your client whatever you decide. We are not involved in what you bill them.
You do. The client and the relationship stay with you throughout the work.
No. Our team only communicates with your team. You stay your client's point of contact, and we take briefs, share work, and handle feedback through you.
Any of our four: branding and identity, website design and development, software and automation, and content, design, and marketing. Most marketing agencies come to us for websites, apps, and automation, while tech companies usually need the brand and content side.
As our client, you receive the rights to the deliverables on final payment, in the same way any client of ours does, so you can hand them over to your own client.
Yes. We are happy to sign a mutual NDA before any work begins.
Book a call and tell us what your clients are asking for. Once we understand the work, we agree the scope and the fixed fee before we start.
Start a Partnership
Tell us what your clients are asking for. We'll agree the scope and the fixed fee before we start.