Cookie Policy

What Cookies Are

Cookies are small text files a website stores in your browser. Similar technologies, such as your browser's local storage, work in the same way. This policy explains which ones outlierlabs.in uses and how you can control them.

Strictly Necessary

We store your cookie choice in your browser's local storage (ol-cookie-consent) so we don't ask on every page. It is kept for 12 months, after which we ask again. This does not need your consent, because the site cannot remember your choice without it.

Analytics Cookies

With your consent, we use Google Analytics 4, provided by Google, to understand how visitors use the site: pages viewed, referral sources, device type, and approximate region. IP addresses are anonymised and we use the data only in aggregate. Google Analytics does not load until you select Accept.

• _ga: distinguishes visitors. Expires after 2 years.
• _ga_<ID>: keeps track of the current visit. Expires after 2 years.

Google may process this data outside your country. See how Google uses data from sites that use its services.

What We Don't Use

We do not use advertising cookies, remarketing, or third-party tracking pixels.

Changing Your Choice

You can accept or reject analytics cookies at any time using (also in the footer of every page). Rejecting removes the Google Analytics cookies from your browser. You can also block or delete cookies in your browser settings.

More Information

For how we handle personal information more broadly, see our Privacy Policy. Questions: hello@outlierlabs.in.